Privacy Policy
Effective date: 23 July 2026
This Privacy Policy explains how Verfhandel van Alphen B.V. collects and processes personal information in connection with our educational and lifestyle platform serving adults 55+ across Canada.
Who we are
Data controller: Verfhandel van Alphen B.V., Heerlerweg 4, 6367 AE Voerendaal, Netherlands. Telephone: +31 45 203 1400. Email: [email protected].
Registered in the Netherlands. We provide educational and lifestyle content only. We do not offer medical, psychological, legal or financial services.
Scope
This policy applies to information collected through this website and our forms related to activities, programs and educational resources. It also covers optional communications you choose to receive from us. It does not apply to third‑party websites or services that we do not control.
Personal information we collect
We collect only the information necessary to operate our educational platform and respond to your requests.
Information you provide
- Identification and contact details: first name, last name, email address, telephone number (optional).
- Location preferences: Canadian province or territory.
- Language and content preferences: preferred language, topics of interest, program or activity of interest, participation format.
- Message content: your questions, goals, and optional accessibility considerations you choose to share.
- Consent records: time, method and content of your consent selections.
Information collected automatically
We use essential cookies for site operation. With your consent, we may use optional analytics that collect aggregated, pseudonymized usage information such as page views and general device data. See our Cookie Policy for details.
Sensitive information
We do not request or intentionally collect medical information, detailed health history, financial account numbers, government identification numbers, or other sensitive categories. Please do not include such information in messages or forms.
How we use personal information
- To respond to your inquiries and provide program or activity information you request.
- To operate and improve our educational content, resources and user experience.
- To send optional updates about new resources or programs if you consent to receive them.
- To maintain website security, prevent misuse and comply with legal obligations.
Legal bases under the GDPR (EU/EEA)
- Consent: for contact requests, newsletters and optional analytics.
- Legitimate interests: to maintain security and improve content in a way that respects your privacy.
- Contractual necessity or pre‑contractual steps: when you ask us to provide specific program details or access to resources.
- Legal obligation: to meet legal, tax or regulatory requirements where applicable.
Purposes under Canadian privacy law (PIPEDA and provincial laws)
We identify purposes before or at the time of collection, limit collection to what is necessary, and obtain your consent for identified purposes. You may withdraw consent at any time, subject to legal or contractual restrictions and reasonable notice.
Sharing and disclosure
We do not sell personal information. We share information only with:
- Service providers that support hosting, email delivery, form processing and optional analytics. They act under written agreements and process data only on our instructions.
- Professional advisers and authorities where required to protect our rights, comply with law or respond to lawful requests.
International transfers
We are established in the Netherlands and may process information in the EU/EEA and Canada. When transferring personal information internationally, we use appropriate safeguards such as contractual commitments designed to protect your information consistent with applicable law.
Retention
We keep personal information only as long as needed for the purposes described or to meet legal, accounting or reporting requirements.
- General inquiries and program information requests: up to 24 months from last interaction.
- Consent records and compliance logs: up to 36 months after withdrawal or last use, unless a longer period is required by law.
- Aggregated analytics: retained in aggregated form that does not identify you.
Your rights
Under the GDPR (EU/EEA)
- Access, rectification and erasure.
- Restriction and objection to processing, including objection to processing based on legitimate interests.
- Data portability.
- Withdrawal of consent at any time for processing based on consent.
- Right to lodge a complaint with a supervisory authority in the EU/EEA, including the Dutch Data Protection Authority (Autoriteit Persoonsgegevens).
Under Canadian privacy law (PIPEDA and provincial laws)
- Right to access personal information we hold about you.
- Right to request correction of inaccurate or incomplete information.
- Right to withdraw consent to the extent permitted by law.
- Additional rights may apply in certain provinces, including Quebec, Alberta and British Columbia.
- You may file a complaint with the Office of the Privacy Commissioner of Canada or your provincial privacy regulator.
To exercise your rights, see the contact details below. We will verify requests and respond within applicable timeframes.
Security
We use reasonable administrative, technical and organizational measures to protect personal information, including encryption in transit (HTTPS), access controls, and staff training. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.
Cookies and similar technologies
We use essential cookies to operate this site and optional analytics with your consent. You can manage your choices at any time using the cookie banner or settings described in our Cookie Policy.
Children’s privacy
Our platform is designed for adults. We do not knowingly collect personal information from individuals under the age of 18. If you believe a minor has provided information, please contact us so we can delete it.
Contact about privacy
If you have questions, requests or complaints about this Privacy Policy or our handling of personal information, please contact our privacy contact:
- Verfhandel van Alphen B.V.
- Heerlerweg 4, 6367 AE Voerendaal, Netherlands
- Telephone: +31 45 203 1400
- Email: [email protected]
- Business hours: Monday–Friday, 09:00–17:00 CET
You also have the right to contact the Dutch Data Protection Authority in the Netherlands or, in Canada, the Office of the Privacy Commissioner of Canada or your provincial regulator.
Changes to this policy
We may update this Privacy Policy to reflect changes to our practices or for legal, technical or operational reasons. Material changes will be highlighted on this page. The “Effective date” above shows when this policy last changed.
Additional information
- This platform is educational and lifestyle‑oriented. We do not request passwords, banking credentials or unnecessary sensitive data.
- For program participation terms, cancellations or refunds (if applicable), see our Terms of Use.
- For details on cookies and consent, visit our Cookie Policy.